Despite the crazy price tag, last year’s iPhone X from Apple became its best selling iPhone but this time it looks like the consumers have shifted their focus on the company’s cheaper device, iPhone XR, making it the best selling iPhone yet among the 2018 iPhone lineup.
Apple’s Vice President of Product Marketing, Greg Joswiak said in an interview with CNET that the iPhone XR is currently the best-selling iPhone and has been the most popular model “every day since it became available.”
This may be a huge relief for the company as recently I was reported that Apple’s iPhone sales may be lower than expected and that the company is said to have slashed the production orders twice. However, Mr. Joswiak declined to comment on such reports and about iPhone demand.
iPhone XR becoming the best seller means that Apple’s devices are shipping according to their expectations. Analysts within the industry have also pointed towards the XR as the best seller for quite some time now.
Mr. Joswiak also mentioned the commitment of Apple for product RED initiative that marks the company’s dedicated fight against the AIDS. World AIDS day is set to take place this Saturday and in honor of that, Apple will donate $1 for every Apple pay purchase that is made between December 1 to December 7. This includes all purchases whether online, physical location or through the app wheres logos of 125 Apple stores will be turned red in Honor of the day.